by Stephanie Lewis-Bennett | May 21, 2026 | RevOps
The HubSpot vs. Salesforce question comes up in almost every RevOps conversation we have with B2B SaaS founders. And it almost always gets asked the wrong way. Most companies frame it as a features comparison. Which one has better reporting? Which one integrates with...
by Stephanie Lewis-Bennett | May 14, 2026 | RevOps
Most companies wait too long to build a Revenue Operations function. They wait until the pipeline is broken, the forecast is unreliable, and three different teams are arguing over whose numbers are right. By then, they’re not building RevOps. They’re doing...
by Stephanie Lewis-Bennett | May 7, 2026 | RevOps
If you’ve interviewed three candidates for a revenue operations role and walked away more confused than when you started, you’re not alone. Sales Ops. Marketing Ops. RevOps. The titles show up in job descriptions, org chart discussions, and board decks,...
by Stephanie Lewis-Bennett | Apr 30, 2026 | RevOps
Most growth-stage companies don’t build RevOps. They accumulate it. A sales leader adds a CRM workflow here. Marketing builds a reporting dashboard there. Customer success starts tracking churn in a spreadsheet nobody else can find. And at some point, everyone...