Have you ever considered outsourcing your sales operations? You might want to consider the benefits of outsourced sales operations consultants. It could open up new opportunities for your business and take it to the next level of success.
Outsourced Sales Operations Consultants Manage Sales Ops Challenges
One significant factor in business is change. However, it can be easy to attribute downturns in revenue or market share to external factors and continue on as if nothing is wrong. But when sales performance problems become the norm rather than the exception, it’s time to take a long hard look at your sales strategies, sales processes, and your team’s ability to fix what’s broken.
When a troubling sales trend is identified, businesses must act fast to avoid falling into a downward spiral of missed revenue targets. Often, however, business leaders from other departments or the business owners try to “right the ship” themselves, usually without previous sales leadership skills or experience. This course of action can drag down the sales department and affect other business areas, which can create a vicious cycle of missed targets.
Hiring a well-qualified, full-time VP of Sales Operations likely will not be the answer when your company isn’t generating enough revenue to afford the expense. Harnessing help from the outside, however, can be another story. Because outside service sales ops experts aren’t in the same day-to-day trenches as those in the business, they can often address issues more objectively, coming up with practical solutions from scratch while building a relationship with your company and its leaders.
Benefits of Outsourced Sales Operations Consultants
Sales operations management can be difficult, with no one size fits all approach. Every industry, every company, and every sales team is different. Yet, there are many benefits for small- to mid-sized businesses to outsource sales operations management. Whether you’re a start-up or an established business, outsourcing sales operations will have specific utility and value that matches your approach.
Strategic Focus
An outsourced sales operations expert can help business owners and executives stay highly strategic. This strategic focus results from outsourced sales operations consultants focusing on fixing processes, leading operations staff, and managing sales operations results. Owners and executives become free to focus on other critical areas of their business.
Reduced Expense
A sales operations consultant can cost less than a full-time VP of Sales Operations or even a Sales Manager. When you factor in benefits and other costs, bringing in a sales operations consultant is more cost-effective overall. A consultant is a contractor that can work fewer hours than a full-time leader and isn’t required for an extended period while solutions are implemented.
Increased Revenue and Profit Margin
Sales Operations Coaches are trained to identify sales performance problems and bring solutions to the table that increase sales, revenue and profits: this singular focus, perspective, and accountability results in solutions that often exceed expectations.
Sustainable Operations
An experienced sales operations consultant has the deep executive-level experience to analyze and build sales operations strategies, plans, processes, and teams. Once these fundamental building blocks are put in place, further refinement is possible through a consultant’s short-term engagement. The ongoing success that comes from such an effort may lead to hiring a full-time sales operations leader.
Working with an Outsourced Sales Operations Consultant
A customized sales operations client engagement typically includes multiple essential critical components, such as:
- Developing a sales operations strategy
- Recruiting, interviewing, hiring, and training your sales operations team
- Creating and executing a sales operations plan focused on growth
- Reporting on and analyzing sales performance
- Holding the sales operations team accountable via weekly team meetings, ride-along, training, and coaching
- Selecting, customizing, and leveraging a Customer Relationship Management (CRM) system
- Establishing best practices for sales operations teams
At the end of an engagement, the sales operations consultant will have built a strong sales operations team and the processes to drive significant revenue growth.
In Summary…
Many small to mid-sized businesses and start-ups get it: Investing in sales operations management can lead to sustainable growth. At Adnova Group, our outsourced sales operations consultants typically engage as an Outsourced VP of Sales Operations. We learn about your unique sales challenges and put a structure and system in place. We can stay engaged until you’re ready to hire so that you can focus on other areas of your business. Based on your precise needs, the amount of involvement and cost varies. Engagements typically last about a year. For a no-obligation assessment and proposal, please contact us.